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January 16, 2019

Putting the wind back into sales.

by anand in Mini case Studies

We were given this one line brief by a Multiproduct, sales have driven FMCG.
The background briefly – Sales were dropping and the economic environment forcing cutbacks in ad spends and other austerity measures.. The general gloom and doom climate led to low motivation levels and impacted sales further.

The Quest simulation was designed to replicate this volatile operating environment, where resources were scarce and people had to dig deep to overcome strong headwinds. The challenging experiences of the Quest replicated these pulls and pressures and helped individuals and teams to evolve new strategies and approaches in talking these issues proactively.

Reproduced below are some reactions from the participants after the workshop:

•  15 teams, 13 challenges,1 objective! What an awesome experience!
• Yet another amazing journey…rediscovering an old city in a completely new way!!
• Experiencing what it means to really step out of your comfort zones, building trust amongst colleagues, optimising scarce resources and understand what constraints really mean.
• At the end, focus, commitment and sheer passion brings the joy of success!!

By Anand Upadhyay

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